Back At It Privacy Policy
Back At It Massage & Acupuncture (Back At It) believes that your personal information deserves protection. We recognize that everyone has concerns about how their personal information will be used or shared and that any on-line relationship has to be based on mutual trust. While you can visit the site without registering or providing any personal information, you will need to register if you want to make an online inquiry or booking.
This Privacy Policy describes how we use and protect your personal data. It applies to backatit.wpengine.com and any other websites where this policy is linked to in the footer of the page (which we have collectively called the “Site” in this policy).
The Site is operated by Back At It Massage & Acupuncture.
The terms “users” or “you” as used in this Privacy Policy, refer to visitors to the site and customers scheduling appointments or purchasing gift cards.
Personal Information
As a general policy, no personal information is automatically collected when you visit our sites. Non-personal information relating to site traffic and usage is gathered for internal evaluation to help us better serve you. Our website systems only capture personal information identifiable to you, including your e-mail address, when you specifically give them to us to receive information.
In order to complete your booking and facilitate billing and collection, or provide you with the information that you request, it will be necessary, at times, to ask for certain personal information such as your name and address, telephone number or e-mail address. The purpose for which customer information is collected shall be identified before or at the time the information is collected.
When you interact with our website, we automatically receive and store certain types of information, such as the content you view, the date and time that you view this content, the products you purchase, or your location information associated with your IP address. We use the information we collect to serve you more relevant advertisements (referred to as “Retargeting”). This is statistical information used to monitor the usage of our website and for advertising purposes. This information does not include personal information.
Cookies
We use cookies on our website. These are small text files stored on your computer. We use both permanent cookies and session cookies so that we can offer you the best service possible. The data saved in the cookies make the use of our services as comfortable as possible for you, not only for your current use of the respective service but also beyond it.
If you don’t want to allow permanent cookies, you can select the option to deactivate permanent cookies in your browser. More information on managing your cookies can be found here: http://www.allaboutcookies.org/manage-cookies/
The data stored in session cookies are only valid for the current visit to our online offers and serve to provide you with an unrestricted use of our services and to make the use of our offers and services as comfortable as possible for your current visit. If you deactivate session cookies, we cannot guarantee that you will be able to use all of our services without limitations.
Cookies of third party providers and tracking
We use the services of other companies to optimize our websites and our services. The following is an overview of the services we use.
a. Google Analytics
This website uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”). Google Analytics uses cookies, text files stored on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States. Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators, and providing other services relating to website activity and internet usage to the website operator. Your IP address, which has been transmitted by Google Analytics, will not be associated with any other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser. However, please note that if you do this, you may not be able to use all functions of this website. Furthermore, you can prohibit Google from collecting and analyzing the cookie generated data about your use of the website (including your IP address) by clicking here or downloading and installing the browser plugin available here http://tools.google.com/dlpage/gaoptout?hl=en.
If you visit our website using a mobile device (e.g. a smartphone or tablet), you can refuse the future use of Google Analytics via this link. By activating the link, we will put a cookie in your browser, which signals to us that we should prevent Google Analytics from using your device. Please keep in mind that you will have to repeat the refusal process if you remove the cookies from your browser.
b. Google Remarketing
Our websites use Google’s remarketing technology. This technology enables users who have already visited our online services and shown interest in our services to see targeted advertising on the websites of the Google partner network. Likewise, users that are similar to the visitors of our websites can be addressed. The advertising will be displayed using cookies. These are small text files saved on the user’s computer. The information generated by the cookie about the website use will be transmitted to and stored on servers in the United States by Google. In the event that the IP address is transferred, it will be reduced by the last 3 digits. Using cookies, the user behavior on a website can be analyzed and subsequently utilized to provide targeted product recommendations and advertising based on the user’s interests.
If you would prefer to not receive any targeted advertising, you can deactivate the use of cookies for these purposes through Google by visiting the website: https://www.google.com/settings/ads/. Alternatively, users can deactivate the use of cookies by third party providers by visiting the Network Advertising Initiative’s deactivation website (http://www.networkadvertising.org/choices/).
Please note that Google has its own data protection policy which is independent of our own. We assume no responsibility or liability for their policies and procedures. Please read Google’s privacy policy before using our websites (https://www.google.com/intl/en/policies/privacy/).
c. Facebook Conversion Tracking Pixel
With your permission, our website utilizes the Conversion Tracking Pixel service of Facebook Inc., 1601 S. California Ave., Palo Alto, CA 94304, USA (“Facebook”). This tool allows us to follow the actions of users after they are redirected to a provider’s website by clicking on a Facebook advertisement. We are thus able to record the efficacy of Facebook advertisements for statistical and market research purposes. The collected data remain anonymous. This means that we cannot see the personal data of any individual user. However, the collected data are saved and processed by Facebook. We are informing you on this matter according to our information at this time. Facebook is able to connect the data with your Facebook account and use the data for their own advertising purposes, in accordance with Facebook’s Data Use Policy found under: https://www.facebook.com/about/privacy/. Facebook Conversion Tracking also allows Facebook and its partners to show you advertisements on and outside Facebook. In addition, a cookie will be saved onto your computer for these purposes.
Only users over 13 years of age may give their permission. If you are younger than this age, please consult your legal guardians.
Please click here if you would like to revoke your permission: https://www.facebook.com/ads/website_custom_audiences.
Newsletters
If you sign up as a guest on the Site, you will have the option to sign-up to our newsletter; which is an integral part of the services we provide. We may offer different newsletters from time to time intended to enhance the services we offer. Users may cancel their subscription to these newsletters at any time, with an easy unsubscribe link located in the footer of all newsletters we send out or by contacting us directly – contact information provided in the ‘contact us’ section below.
Job Applicants
If you use the Site to apply to work with us, we will use the information you supply to process your application and to monitor recruitment statistics. Where we want to disclose information to a third party, for example where we want to take up a reference, will not do so without informing you beforehand unless the disclosure is required by law. Personal information about unsuccessful candidates will be held for 12 months after the recruitment exercise has been completed, it will then be destroyed or deleted. We retain de-personalized statistical information about applicants to help inform our recruitment activities, but individuals should not be identifiable from that data. Back At It Massage and Acupuncture is based in Canada and employee and recruitment data is held there.
Once a person has taken up employment with us, we will compile a file relating to their employment. At that stage, we will give you more details about how we hold employee details.
Security
We implement a secure processing server on our site when collecting information to ensure a high level of security for your personal information entered such as bank details and credit card information.
Changes To This Policy
By providing information to us when subscribing, contacting us or otherwise using the Site, you expressly agree to this Privacy Policy. This Privacy Policy was last updated on July 30, 2017. This Privacy Policy applies from that date. We may occasionally amend this Privacy Policy to reflect regulatory requirements, advances in technology, Site updates and changes in our information collection and disclosure practices. Any new policy will automatically be effective when it is published on the website. You should, therefore, return here regularly to view our most up to date Privacy Policy. You should also print a copy for your records.
Contact Us
If you have questions or concerns about our privacy policy or practices, or would like changes to the communications we send you, please contact us either by phone: +1 403.688.1561 or by mail: 108A-1205 Bow Valley Trail, Canmore, AB 108A-1205 Bow Valley Trail Canmore, AB.